If you’re an author, media coverage is the best and most cost-effective way to increase your book’s sales. What media coverage does, that no ad can do, is build your credibility among your target audience. When they hear an interview with you on a local radio program, read a newspaper article where you’ve been used [...]
With the recent rise of groups in the UK such as Arctic Monkeys and Arcade Fire, the internet is proving its worth more and more in the music industry. As traditional formats decline in use, the internet is providing independent musicians with a myriad of possibilities for promoting their music. Indeed, unsigned bands can reach [...]
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How to promote your band is a question often asked by new bands or band managers. Fortunately, thanks in large part to the internet, you can use web 2.0 strategies to promote your band online quickly and will very little capital. This article will give you 4 ways to promote your band online.
Send Out a [...]
1. To give your music marketing strategy a jump-start better begin with a search engine friendly website. It is more advisable to have it simple, informative and credible. Better avoid too much use of Flash, search engine can not read Flash and this may affect your website’s ranking.
2. Make use of MySpace and start spreading [...]