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1. To give your music marketing strategy a jump-start better begin with a search engine friendly website.  It is more advisable to have it simple, informative and credible. Better avoid too much use of Flash, search engine can not read Flash and this may affect your website’s ranking.

2. Make use of MySpace and start spreading the news. Have many friends as you can. Do some bulletin posts for your friends to read it. You can resort in using friend blaster programs to help you boost your list of friends.

3. Your profile along with your tunes and photos should always be available for public may it be in your MySpace account or with your web site.

4. Your set of audios can be submitted to different social media websites such as Last.fm, American Idol Underground and Ourstage.co. Be keen enough in searching through the Internet. Use different strategies when searching to broaden its results.

5. There are websites that offer free classifieds for your advertisements like Craigslist. This kind of websites provide specific categories that allow you to place your advertisements accordingly. You might as well incorporate links from Craigslist into your MySpace account, also try using UsFreeAds. The Internet provides numbers of freelistings for you to post your ads.

6. Provide professional write-ups such as articles and submit it to EzineArticles.com, GoArticles and to other article directories. Place your article in an appropriate category such as Music. In your content are given the opportunity to convince your readers to checkout your MySpace account and listen to your music.
7. Join forums of musicians and message boards. Make use of taglines having your MySpace or website address in it. Remember more visitors to your web sites much better.

When it comes to music marketing strategy your main target is to have a high traffic for your website who will be listening to your music. Make people know about you and your music. Through your links you are able to promote your music and even about your band. Learning about the idea of how Search Engine Optimization (SEO) works may also help you in giving your website an organic traffic.

I’m doing a paper on music marketing strategies and need a bit of help please! For example topics such as the loudness war etc.

Learn about writing songs for your band, playing covers, and making repertoire and set lists in thisfree DIY music management video from a band manager expert. Expert: Kiely Griffin Bio: Kiely Griffin has been playing the flute for ten years. She has participated in many district, state, regional and national ensembles including the National Wind Ensemble at Carnegie Hall. Filmmaker: Christian Munoz-Donoso

Learn how to develop merchandise and get marketing and promotion tips for your band in thismusic business video. Expert: Kiely Griffin Bio: Kiely Griffin has been playing the flute for ten years. She has participated in many district, state, regional and national ensembles including the National Wind Ensemble at Carnegie Hall. Filmmaker: Christian Munoz-Donoso

I need help, but it’s not a press kit I need help with. I am an up & coming local musician, I am trying to e-mail radio stations with my music, the local news also does features on native musicians… I am e-mailing booking agents, etc. How do I promote myself without tooting my own horn? What is the proper set-up for a professional music industry letter? I’d appreciate your help.

Happy New Year to all bands and musicians out there those starting the year with a new Music Marketing Campaign. I hope you’re selling lots of CD’s I do, but remember to have a back up plan for your business model; I’ve found it’s only getting harder to sell recordings. People still want to spend money where they see creativity and are inspired, but don’t limit that to your recordings.

What I’m really pushing artists to do right now is sell affiliate
products because the returns from commissions are more generous than CD’s and sell better, so it only makes sense, Sell your CD too, sell whatever fans will buy basically, stay innovative. It is the basic idea of Music Marketing Campaign. Use an email newsletter as well as a blog and social network promotions to push various propositions to your fans. It’s important to have many avenues open and have a variety of purchase options available so you can see what your fans are really interested in purchasing.

Kurb promotions are always happy to start with the basic online promotion, but I am interested in the email list you’ve already established. This is main strategy of Music Marketing Campaign. Have you got a strategy to engage this audience, and are you thinking about what you want to happen when we start driving traffic?

We can work towards pushing the album but I think the best ways to be sure that you’re connecting with that traffic is to offer some kind of free download or set up some kind of situation where the fans will want to return so that you continue to have opportunities to interact with them and sell them the album or related propositions. Basically have you got material ready for social networks blogs and newsletters? When traffic arrives on your website, myspace etc. what is the main outcome you’re looking for?

Because rather than have them arrive and go away again we need to be pushing toward a specific direction for fans to act, and if we don’t make that clear and straightforward we won’t be able to bring them to a point of engagement where they are ready to spend money. In some Music Marketing Campaigns we might want to pay attention to
how you can earn in the short term so artists can make money from music related business quickly to cover their initial investment.

This usually for me involves focusing on 1 product or service
combination that we can push at $100+ because it’s much easier to sell 1 x $100 product than it is to sell 100 x $1.
But at the same time I feel you’re pushing toward a earnest connection with fans, I think you’ve got the right attitude and appeal, which means although you need to support yourself the best path may be slowly building up those “real” connections to your fans and me helping you with technology so you can retain that intimate, personal
connected vibe with your fans while still keeping yourself viable as a professional.

It’s a hard road but in the future of the music business it may be the only one. Marketing and promotions can only do so much, and connection between the fan and the artist is now essential to building a business. Getting everything for your Music Marketing Campaign in order and accentuating your artist brand now could set you up for sustaining
momentum long term. Generating income short term although is another excellent way of maintaining momentum long term! If you are interesting in Music and want to know more about it then visit us at: www.MusicMarketingManagement.com

One of the powerful tools you can have as when attempting independent music promotion is a website. This is a given. There is absolutely no excuse for a musician, in this day and age, to not have a website. You website is how you will reach the world. This is how you will market yourself to every single person you come in contact with. The internet and your website will be two of the most powerful music promotion resources you will have.

If you are sold on the idea of online music promotion and are ready to start your site but don’t know what to include, then you have come to the right place. It is crucial that you properly design your site and include all the correct information. You want to be as creative and stylish as possible, all the while staying true to who you are and what your music is about.

Other independent artists are making a killer living online selling their music and merchandise and so should you. Independent music promotion on your website will be best achieved if all the right information is displayed. You online music promotion success depends on it.

First, you need to add all of your contact information onto your site. This includes all phone numbers, email addresses, mailing address etc…In addition to this, you are going to need a bio of you or your band. Remember, with independent music promotion, you have no one else to rely on so try to be as thorough as possible.

Do you have any press releases, reviews or customer testimonials? If you do, incorporate these. It will let your future fans know that you presently have happy, committed fans. And of course you are going to need an upcoming schedule of some sort so your fans know where to go to hear you.

One of the most powerful music promotion resources you can acquire is an email list. With this list you can keep your fans up to date on the latest news and happenings with you or your band.

Lastly, you have your sounds and sights. Post some photos or video clips from live events. Action photos are always great so if you don’t have some, get some. Include downloadable sound clips from your CDs, this will entice folks to want more. And the best part, place your CDs, MP3 tunes and merchandise for sale! Incorporate all of the above things into your site and you will no doubt be an online music promotion success.

If you’re trying to Sell Your Music Online and get into music marketing and you want to try and sell something online, it’s got to be a real big deal. A bunch of songs won’t do it for even $9. And, get close to the customer. Customers especially fans can be demanding, but that doesn’t mean you should sterilize the whole sales process. If you can help people who buy the product with free advice than they feel they’ve got their moneys worth, and as I said, everyone’s different. Writing a quick email to make some suggestions to a fan or customer, I feel I’ve delivered value.

I’m quite experienced in Music Marketing and promoting novel acts because my background is in marketing and branding, which is all about translating unique experiences into value for audiences, and making their enjoyment and your recognition into a source of income online.

It’s important when artists understand that they are personally committed to their art that professional support is probably required to determine whether there’s a realistic market for what you offer, or more precisely in my field, to determine whether this can be developed into a source of income through new online business models and marketing methods.

From a sales perspective, you need a strong sales pitch on your site so to speak, but perhaps before we investigate that it would be worth examining your basic business models. I don’t know how viable driving sales and revenue with a CD in this era so we’d want to look at what you can offer in broader depth.In terms of promotion we have plenty of methods and techniques that would compliment your emerging brand but we’d have to assess what we’d need to do pronounce that brand – really take that tone from your blog and make it present.

I always say to artists we can do our promotion and drive fans but there needs to be something there for them to engage with, you’ve got your email list, now you need to drive sign ups with content that connects. Thats why this branding and development of content for your audience is so important. Online you have to have a consistent presence in order to build a consistent fanbase, then you can create revenue by servicing that fanbase in multiple ways including CD sales.

With $600 we could do a fair bit in 3 months, I’d suggest a makeover for your site, and developing your blog as a platform, and promoting that through search engines. I would also use an online advertising campaign to drive email sign ups – this becomes more effective once your whole sales process has matured – but we’d also have to develop your email management process to work in with your business model.

So there’d be a lot of written content development and editing required but we’d also look at how we can use video to meet our needs, and perhaps work on creating a video for the purpose of driving

propositions such as email sign ups and sales relevant to our primary business model (whether thats selling CD’s or otherwise).

Youtube and Myspace promotion we’d have to discuss whether these were suitable.

Basically it depends whether you want simple online promotions or you need us to get involved with branding and content creation also.

I know your basic content is strong but have you got the capacity to engage a building fanbase with regular weekly content?

So your basic $200 p/month covers the promotion you’re talking about, social networks, and search through Google. I’ll also discuss recommended strategies for online advertising which I suggest an

additional budget of $50 p/month for.

But what will happen when social and search visitors begin to arrive?

Have you got free content we can offer to push email sign ups?

And will you need support in delivery weekly content through the social portals and your blog?

If you and/or the artists can contribute regular blog posts, video content and interactive/viral concepts, great, but you may need regular content developed (blogs, video, interactive/viral elements) and branding support to engage fans.I think once you’ve got your head around outsourcing and having guys overseas do all the promotion for you, that’s pretty much half of learning Music Marketing how to sell your music online. But you want to know which sites I use where I do everything and how I do it so it all works out. Once you know that stuff, well you’ve already got the edge over the guy who is completely DIY.

Now you just need to work out how to make money. I can’t promise anything there but I can give you plenty of ideas to Sell Your Music Online and some of them work for me, I’m sure one or two will work for you. You just have to be ready for it take a couple of years. That’s life. For more log onto: http://www.musicmarketingmanagement.com

If you are an independent musician, then I know that coming up with great music promotion ideas is one of your main goals. Gone are the days where musicians and artists have to rely solely on record deals to make the big bucks. With the rise of online music promotion on the Internet, the possibilities are literally limitless.

One of the most effective ways to market yourself and your music is through a website. But, the trick is driving traffic to that site. Fortunately, through the use of search engine optimization, this is not an impossible music promotion idea. Using keywords and title tags throughout your site will definitely help you achieve these results. Get your link out there. Post it on your MySpace page, your friend’s pages and exchange with other bands.

Another way to achieve this is by placing your music for sale on sites that cater to independent artists trying to maximize their online music promotion exposure. These sites list your CDs for sale and end up giving you a pretty fat chunk of the profits. This is a relatively new music promotion idea but quite a few artists are reaping the benefits. Remember, this is in addition to offering your music for sale on your site.

When making your CDs, include a barcode on the package. This way, you can offer local music stores the opportunity to sell your album. Local music stores tend to be particularly favorable to Indie musicians from their area. Independent music promotion doesn’t have to be difficult, you just need creativity and the drive to succeed.

You should also look into getting a MySpace page. MySpace music is a powerful tool for unsigned artists and independent music promotion. You gain maximum exposure and it will cost you absolutely nothing at all. You can’t beat that!

Include your web address on every piece of material that goes out. This will ensure people get the word about your site. Your website will be your connection to the world around you. Keep it current and up to date, no matter what. Keep it interesting and constantly changing. No one wants to constantly visit a monotonous site.

Independent music promotion has been proven a successful path for artists to take. If your ultimate goal is to get signed then will hard work and dedication it will happen. Implement the above techniques into your online music promotion routine and you will be on the track to raking in profits and hopefully fame and fortune! Keep in mind that you are always learning. Don’t be afraid to seek help for problem areas but most importantly, stay positive!

what’s music marketing? Is it profitable?

Band Promotion for every musican is the key to success. To sell your music online, promote your band, promote your music or just showcase your band to the world you need to be able to promote your music with success.

As you well know, blogs have been all the rage for the last few years and rightly so. Blogs provide the reader with current news and content rather than some of the out of date and stale content that may appear on a lot of websites. If you are a musician or have your own band then starting a blog could help promote your music. Band Promotion is difficult enough and this is just one way to help in promoting your band.

Blogs also rank highly in the search engines for a number of reasons, most notably for their current and relevant content. There are, however, several key elements to creating a successful blog about your band or music as outlined below. You are competing with thousands of other bloggers within your subject area of music so you need to be different and follow each of the key steps as outlined.

Do your research! You must know what is already out there in terms of competition. You can do this by typing in your blog subject matter into the search engines and seeing what appears in terms of blogs. Also, search the many blog directories to see who is already writing about your topic of interest. Use the Google keyword search tool to see what people are searching for each month in relation to your topic. For example, you would be best suited to focus on a topic that people are searching for and attracts more than 50,000 searches a month. When it comes to music, you could write about band promotion which has over 70,000 searches for these keywords each month. Or maybe write about how to sell your music online or a related topic that people want information about.

Find Your Niche! As already mentioned there are thousands of blogs out there on the internet about music, bands etc. They key is writing about a niche topic and then you will be more likely to attract a targeted audience. To try and compete with an already established blog that has high page rankings, a strong viewer base, and lots of existing content is going to just get you frustrated. Focus on one key area of music or playing in a band and you will create your own loyal fan base who will crave informative articles.

Think about your blog title, domain name, description and content. Take your time in thinking about a catchy but relative domain name. It is very difficult to find the domain name you want as most one, two and three word top level domain names have already been registered. You can buy one of these top level domain names from the owner but often the requested purchase price is unrealistic and just too costly. Also, try to get a popular domain name extension. Try to get the keywords in your domain name and blog title. This will help in the search engine rankings.

If you already have your own website then create a blog using your own domain name. Why? If you create a blog from your own band or music website then you will provide readers with the opportunity to explore and navigate to other pages on your website. This will also help in branding, brand exposure and providing one link for fans to find you.

If you don’t your own website and are not keen to start your own blog then try starting a blog on one of the top music network sites such as MyBandMate or MySpace. Both provide tools for musicians to promote their music in many ways for free and one is in the form of a blog. This way you will already have an established audience to read your blog. I would recommend doing this even if you do go ahead with your own independent blog. The more exposure for your band then the more band promotion you will achieve.

With your own independent blog it is important to develop keyword rich content with the keywords appearing in the title, description, first paragraph without going overboard. You will be penalised if you just “overload” your pages and articles with too many of the targeted keywords. You just don’t need to do it and Google is aware of all the tricks webmasters try to use when it comes to achieving high page rankings.

It’s all about the content! Readers will return to your blog if you provide them with informative and valuable content about the subject you are promoting. You are reading this article most likely because you want to start your own blog or are looking for ways to promote your music. As a result, if you gain some valuable information from this article then there is a good chance that you would return again to my blog to read other articles.

The content needs to be informative and relative. You will lose your reader just as quickly as you got them if you have nothing to offer. There is just too much competition out there so you must add top quality content. If you are not sure what to write about then read other blogs, not to copy their articles but to get ideas. There is nothing wrong with seeking out ideas and then writing your own article with a different twist or adding new material. If your readers like your blog they are likely to refer it to their friends which will increase your subscriber base.

Provide some incentive to get your reader to join your blog newsletter or RSS feed. One of the trends in recent times is to give away eBooks when someone signs up. You can create a 5 or 10 page eBook about your niche topic. It has to be catchy enough to get the reader to give up their name and email for it.

Promote your site via bookmarking. Some of the most popular sites include Digg, Technorati, Reddit, Jumptags, stumbleupon and many more but these are the top ones. You will be accused of spamming if you constantly promote and add your own content or site so get some of your friends to help you out with this. These sites will track your IP address and can permanently shut down your account so you will need to respect their terms of use. You can find that these “bookmarks” will give you some promotion on the first few pages of the search engines for your keywords.

Use RSS feeds. RSS feeds provide the reader with an option to receive updates when you add new content to your blog. Once again you will need to submit regular articles or news to your site and it needs to be worth reading to keep the reader subscribing to your blog. I have subscribed to blogs, newsletters and sites before only to be bombarded with emails selling products. I quickly went to the “Unsubscribe” button at the bottom of the email.

Encourage readers to submit comments about the various blog entries to submit. Your readers are there because they have an interest in your topic so try to create a bond with them in making them feel a part of your blog. If they leave a comment be sure to respond otherwise you will find that they are less likely to write a comment again.

You will need to market your blog. This can be done by submitting your blog to the various blog directories or by writing articles and submitting them to article directories with an active link back to your blog. Submit a free press release about your blog, get into related forums and include an active link. Be sure not to spam or just sell your blog as you will be expelled from the forum, be discrete in promoting your blog in these forums.

Form joint ventures with fellow bloggers or websites. Invite other bloggers to submit content to your site and in return you can submit content to their blogs and therefore cross promote. Most bloggers will follow up on a lead that will increase their exposure. As long as you are not in direct competition and only complement another blog then this can be a valuable option. You will also gain more content for your blog.

Make your blog stand out! Add other forms of media to the site. Add MP3s, videos, photos or even an audio interview. There are plenty of cheap ways to add this rich media content to your site. Make sure that they provide relative content that your readers are craving.

Fresh Content! I can’t state enough how much your blog needs to contain fresh, informative and related content. It will take some work to maintain a dynamic and successful blog so devote at least an hour a week to working on your blog. Improve the appearance, promote it, add new content or pursue partnerships.

You can make money from your blog by adding Google Adsense, affiliate links or generating income from advertising on your blog. You will only gain interest from advertisers if you generate a significant number of hits each day. If your goal is to promote your music or band then don’t lose focus of this by distracting your readers. Good luck in promoting your music or band.