Send Out a Newsletter

You can send out a newsletter via email to your possible fans or people in your age group.  It’s pretty simple and it only costs around twenty bucks a month for the service.  The best way to capture people’s emails is from your website or every time you sell tickets for a show you can ask for your fans’ email address.  Then you can stay in touch with them with your newsletter and give your fans updates and discounts and such.

Use Social Networking Sites

Surprise surprise right?  But you really have to be using Facebook and Twitter.  I’m not a fan of MySpace so I wouldn’t advise using it anyway.  However, there are over 300,000,000 (that’s three hundred million) people on Facebook.  Set up fan pages and stay in contact with your friends and give out promotional materials to your Facebook and Twitter friends.  You’ll also want to have a nice following on Facebook because band managers and record labels look at that kind of stuff.

Post Your Music Videos on YouTube

Yes, again you’ll have to give away your goods.  You can use a basic flip digital recorder and have someone tape your band doing a few songs.  Then post those songs on YouTube.  You can promote that on your Facebook page as well to drive more traffic.  It works.  This is a ninja tactic that all the internet marketers use and they are making a killing at time.  And you will too.

Have a Blog

Your blog can be a free Blogger blog or you can host a WordPress blog with your domain name.  Your blog will be your main website for your band.  Post your music on there, sell CDs, T-shirts and even MP3s.  The list is endless at how you can promote your band online with your blog.  Just make sure you update the blog at least twice a week so it will rank higher in the search engines.