EPK’s? (Electronic Press Kits?)?

July 7th, 2010 by


Hey, I’m managing a band in my town (members are 15 years old) and we’re having trouble getting gigs. One place I looked at said we could email an EPK. I had no idea what that was, so I looked into it. I still don’t really get it. What’s an EPK? How does it work? Is it free?

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2 Responses to “EPK’s? (Electronic Press Kits?)?”

  1. Comment by Shannen Shenanigans™
    July 7th, 2010

    I honestly don’t know.
    Dude, stop posting questions about your retarted band.
    They suck DICK!

  2. Comment by over 9000
    July 7th, 2010

    Contents of an EPK depend on the industry and target audience. For instance, an EPK in the music industry might contain this:

    * biographical & contact information
    * monochromatic, high resolution, press photos (for easy reproduction)
    * music clips (with accompanying lyrics)
    * performance requirements
    * tour dates
    * press reviews and interviews, etc.
    * promotional videos
    * contract and/or technical rider
    * “RIYL” or “Recommended If You Like” list: a listing of artists of similar styles or genres
    * High resolution photos or images of key executives, the company logo, products, etc.

    Not like it will help your band or anything.